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EXPERIENCE

Brand Strategy & Creative Director at Hub Town City 

(2014 – current)

Sr Brand Activation Manager at citizenM Hotels

EU / US / UK (Feb 2022 – Dec 2024)

UX and visual design Van der Valk hotels
(2020 - 2021)

Art Director at DesignScene New York
US / UK (Feb 2019 – Dec 2019)

Freelance Senior Design & Art Direction*
UK / NL / AUS (2014 – 2019)

Multi-award winner: Flight Club - Best Bar of London
1st-year award winner: Sponsorship Consultancy Agency
of the Year 2015 at Bright Partnerships

Creative entrepreneur at Today is Amazing
NL / Europe (2014 – 2018)


Lead Senior Designer at Harteffect / The Unimail Group
Sydney AU, Nov 2012 – Feb 2014

Mid-weight Designer at Unimail
Sydney AU (Jun 2010 – Oct 2012)

Graphic Designer & Intern at Vorm Vijf 
Paris FR (2008 – 2010)
The Hague NL (2007)


 

QUALITIFICATIONS

Sydney University
English writing 2012

Willem de Kooning Academy of Arts, Media & Design
Bachelor of design

Design University, Kolding Denmark
Erasmus Exchange 2006

Juul Hondius @WDKA 
Documentary DSLR Photography 2005

CREATIVE WORK
Brand launch and Public Activations

Event Branding & campaigns

Digital and App UX design

Integrated Brand design

Experiential design

Community Engagement

Employer communications

Recruitment campaigns

Retail & trade marketing 

Packaging design

SOFTWARE

Adobe Creative Cloud 
Keynote & MicroSoft 365

Google suite, Trello, Jira,
Sketchup 
 

LANGUAGES

Fluent: English
Native: Dutch
Advanced: French

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